Tag Archives: Suburban Lawn Equipment’s Spring Expo

Spring Expo 2017 Suburban Lawn Equipment DE

EXPO 2017: How We Brought It Back Home

Each year, the staff of Suburban Lawn & Equipment, our outdoor power equipment dealers, partners, vendors, friends and customers, come together for a fun day filled with great deals, educational seminars, test drives and food. And we wouldn’t have it any other way!

In 2017, we decided to bring the 29th Annual Spring Expo back home for the first time and it was bigger than ever! We could not be more grateful for the turnaround and the ongoing support!

Thank you to everyone who participated in this biggest sale of the year. We hope to see you back next year for our big 30th! For those of you who couldn’t be there, here’s a recap of the event.

Make sure to follow our Facebook page to stay up to date with our ongoing specials!

Missed the opportunity to test drive the equipment? We have another exciting event coming up in April. Stay tuned for more details!

Our product lineup has a variety of new and used equipment from top brands including Toro, Cub Cadet, Stihl, Exmark, Honda Engines, Honda Power Equipment, Echo, Grasshoper, Hustler, Turf, Walker Mowers, Boss Snowplows, and more! We always have something to meet your needs and budget!

Contact us at Suburban Lawn Equipment for our expertise and all your Outdoor Power Equipment needs in Delaware! Also, don’t forget to check our website for more deals!

Toro deal at Suburban Lawn Equipment Delaware

hustler promo Suburban Lawn Equipment

 

WE SERVICE EVERYTHING WE SELL.

302-998-7700 | sublawneq.com

How to Promote Your Lawn or Landscaping Business Right

It’s hard to grow any successful business without the right marketing plan and just like any other entrepreneur, you need a variety of promotion tools. Especially, if your business offers seasonal services. If you’re a lawn care or landscaping company owner, you need to think of marketing strategies that will bring you profit during off-season as well.

At Suburban, we believe that growing a lawn care business is a lot like growing a garden; if you don’t spend time nurturing it, your plants will not thrive.  To have a thriving business, consider using some basic measures to make your business stand out!

Here’s 10 things you should consider to spring forward:

  1. Website – An online destination that’s practically a requirement for any business these days. Don’t worry, it doesn’t have to be extravagant. A simple one page design with a listing of your services and contact information will suffice. Mobile Websites with a quick click to call button would also be a great investment, being that this business is the poster-boy for mobile!
  2. Blogging and Social Networking – If you have a website, you need to promote it right. Start a blog and jump on the social media wagon like everybody else. Share what your company does best, offer specials and tips, and you’ll be surprised how fast and beneficial this online word-of-mouth strategy can be!
  3. Local Directories and Yellow Pages – Get listed on as many online listings as possible. Doing so will help your customers find you better!
  4.  Business Cards – You can get a pack of  250 Avery Business Cards to print out yourself for @ $12-$15 or spend a little more to have them professionally designed. Place your cards around local stores that allow for this promotion.
  5. Yard Signs – Invest in some professional-looking lawn signs to display in front of happy customer’s lawns. You can offer them some discount incentive to do so.
  6. Magnetic Signs   Get your logo and basic information in plain sight, put it on the side of the truck, and you’ll have free advertising!
  7. Fliers and Door Hangers – Pass them out in neighborhoods that you service. You could even offer a special offer for first time customers. Also, make sure you include a detachable business card, so your customers can save it for a future action.
  8. Local Delaware Newspapers – These often free papers can reach a large audience and the cost per ad is generally reasonable.
  9. Direct mailing – Canvassing local residential areas is pretty cheap and connects you to customers you’d never otherwise meet.  Conversion rates are around 1%, so figure 2,500 would get you 25 responses.
  10. Whatever you do, stay professional and friendly and this will take you far in this business.  While you can’t buy referrals, you can ask loyal customers to pass your name on to others looking for your service and offer them some sort of incentive like a discount or free cut for every new client they send your way!

While this is the time of year most landscapers hibernate and refuel, taking the time to set new goals and resolutions may give your business that running start it needs next spring.

At Suburban, our goal is to keep you in business. Whether you are looking to purchase new landscaping equipment or need help repairing equipment you already have, we got you covered!

ALSO, don’t forget to join us at our 28th Annual Expo, Thursday, March 10th!

There will be huge discounts, refreshments, door prizes, giveaways, demo equipment, factory reps, close outs and more!

Suburban Lawn Equipment 28th Annual Expo